1. Publicize Early
“I wish I had known you were doing a fundraiser, too.” Have you ever heard these words? You can help ensure your friends and loved ones don’t miss out on your fundraiser by making inclusion part of your strategy. As soon as you have a sense of when your fundraiser launches, put a bug in your community’s ear. This heads-up lets them plan their time and budgets accordingly. Look no further than the film industry for inspiration: if they can release previews for movies before they even come out (all the while drumming up excitement and anticipation), you can give your community a head’s up, too.
2. Be Transparent About Money
The more specific you can be about what the profits from your fundraiser will go toward, the better. If you know any actual numbers up front, pass that knowledge along. X amount of toe shoes, Y books of sheet music, Z trips to nationals. Remember, the more specific you can be about fund allocation before, during, and after the fundraiser, the better.
3. Utilize Your Mixed Bag Designs Sales Reps
How often do you check in with your Mixed Bag Designs rep? They are your direct connection to Mixed Bag Designs at the corporate level. Remember: your success is their success, and they want to see you knock it out of the park with your fundraiser. Your sales rep may be able to give you some tips of their own for successful fundraising based on their professional experience and offer a perspective that you can’t really get from other sources. Take a moment to nurture this potentially valuable relationship. Send them a quick email thanking them for their help and ask a few open-ended questions about fundraising and what they think are key pieces that make a fundraiser great.
4. Don’t Forget the Grown-Ups
Rare is the fundraiser where one adult holds responsibility for the entire experience from beginning to end, especially when it’s a fundraiser for a program involving kids. Often, there is a coach, teacher or facility director that is close to the process, simply by virtue that they are the prominent adult figure in this part of your kid’s life. You already have some kind of rapport with these key people who are involved with your child. Why not talk to them and see what kinds of incentives would work best as motivators? Being so intimately connected to the activity that you’re fundraising for, they probably have some valuable insights.